Android Wear.
Strategy.
Concept.
Copywriting.
Directed by Vallée & Duhamel.
MUSIC SUPERVISION BY GEMS.
B-Reel NYC. 2015.
To stand out in a category cluttered with generic lifestyle imagery, Android Wear needed to create a brand that could stick out with iconoclastic style.
We created a distinctive brand world that seamlessly blends fashion and function, using it to showcase all the ways Android Wear lets you make the most of every moment.
